by Brendan Mark | Nov 20, 2025 | 4 Tourism
Last month, I had the opportunity to speak at and join global leaders, operators, and creators in Patagonia for the Adventure Travel Trade Association World Summit (ATWS)—the annual gathering for people shaping the next chapter of adventure travel. The ATTA community...
by Brendan Mark | Mar 5, 2024 | News
FOR IMMEDIATE RELEASE Beachburg, ON (March 7, 2024) – Heliconia, the outdoor and adventure travel media powerhouse, is pleased to announce Brendan Mark’s appointment as the new CEO. Mark, a former professional world class athlete is set to lead Heliconia into a...
by Brendan Mark | Feb 27, 2024 | 4 Brands
At the onset of Heliconia, its founder, Ken Whiting, connected himself, his projects and his business to the goal of teaching whitewater kayaking. His connection to the industry and his audience was, from the onset, one of encouragement. His videos, books...
by Brendan Mark | Jan 16, 2024 | News
FOR IMMEDIATE RELEASE Beachburg, ON (Dec. 14, 2023) – Heliconia is proud to announce the filming of a new television series, “Hook, Line & History with Bad Ash Outdoors,” a groundbreaking and innovative television series hosted by Ashley Nichole Lewis....
by Brendan Mark | Nov 6, 2023 | News
PaddleTV’s second part of the 2023 Best in Class awards have been announced by world-renowned paddler, instructor, television host, and YouTuber, Ken Whiting. Ken spent the summer testing some of the industry’s top kayaks and canoes and has narrowed down...