How Paddling Can Unlock Deeper Destination Stories: A Conversation with Ken Whiting
In our previous article, How Niche Activities Help Destinations Stand Out, we explored how specialized outdoor experiences like paddling can serve as powerful tools in destination marketing, especially for regions seeking to attract travelers looking for...
Ken Whiting Premieres New Season of Wild Discovery Digital Series on YouTube
The team at Heliconia and Ken Whiting are excited to announce the premiere of the second season of Ken’s Wild Discovery digital series, now streaming on YouTube! In the 2025 season debut, Ken embarks on a thrilling four-day paddling expedition down Québec’s Dumoine...
How Niche Activities Help Destinations Stand Out
In today’s crowded tourism landscape, where social feeds overflow with drone shots, influencer reels, and polished promotional videos, standing out requires more than just showcasing a destination’s scenic beauty. Travelers are no longer satisfied with just...